Rampant price inflation at supermarkets has put supermarket shopping in the spotlight. In this post, I will highlight some everyday aspects of supermarket shopping in the context of value-conscious consumption in suburban and small-town America. Attitude Many consumers view supermarket shopping as an unappealing and mundane chore, but is a negative attitude toward an activity directed at fulfilling a […]
So, You Don’t Own a Virtual Reality Headset. What Does That Say About You?
This year Apple demoed its first virtual reality (VR) headset, and Meta slashed the prices of its VR headset models. This corporate activity has motivated me to blog about innovative products like VR headsets. In this post, I will describe consumer behavior toward innovative products and discuss some behavioral implications. Most of us don’t own […]
Vegetable Gardening 101: Some Tips and Life Lessons
This post is a follow-up to Vegetable Gardening 101 (read here) wherein I described my gardening routine up to the planting season and wrote I would blog about the post-planting season in October 2022. Unfortunately, my 2022 gardening season was very disappointing. Consequently, I didn’t have the heart to write a follow-up blog. But a year […]